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(No.
02
)
Future Advisory
(No.
02
)
category
Finance
year
2021
services
Web Design
overview
Future Advisory, a leading Australian financial advisory firm, sought a website redesign to elevate their brand and attract new clients. To achieve this, I conducted a deep industry analysis and crafted a website that's both visually striking and informative.
The design leverages vibrant colors and playful imagery to create a unique and memorable brand experience. This strategic approach effectively differentiates Future Advisory from its competitors, solidifying their position as an industry leader.
I built upon Future Advisory's existing brand logo and pastel green color palette, using them as a foundation. To add visual interest, I incorporated a complementary color scheme that highlights key elements throughout the website. The decorative illustrations playfully reference objects commonly associated with accounting and tax services, creating a unique and engaging brand experience.
